CLIENT
Reset by Therabody – Innovation in Wellness & Recovery
TYPE OF CLIENT
Health & Wellness
CATEGORY
Content Strategy & UGC
PROJECT OVERVIEW
We don’t just create content for Reset by Therabody—we amplify its story.
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Content optimized for digital impact
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UGC strategy designed to connect with the audienc
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Millions of views accumulated across social platforms
How?
Through a UGC-driven content strategy that showcased the Reset by Therabody experience in an authentic and engaging way—while staying true to its positioning as an innovative leader in wellness and recovery.
Here’s the full breakdown of how we did it:
THE CHALLENGE: BOOSTING RESET’S DIGITAL PRESENCE WITHOUT A DIRECT BRAND PARTNERSHIP
Reset by Therabody is a one-of-a-kind wellness and recovery experience, combining cutting-edge technology with regenerative therapies in Los Angeles.
However, our role in this project was not a direct collaboration with the brand, but rather as part of a broader campaign through an external agency.
This meant our strategy had to:
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Ensure the content authentically represented the Reset experience.
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Create engaging materials that highlighted the space and its impact on wellness.
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Maintain communication aligned with Therabody’s brand values while respecting the scope of our collaboration.
OUR STRATEGY: UGC CONTENT DESIGNED FOR ORGANIC CONNECTION
Credibility in the wellness industry comes from authenticity.
Instead of a traditional ad campaign, we leveraged User-Generated Content (UGC) to bring the Reset experience to life through real, engaging, and immersive content.
Visual Narrative: A Sensory & Wellness Experience
We crafted content that captured the feeling of experiencing Reset by Therabody—showcasing everything from the welcoming atmosphere to the cutting-edge recovery therapies in action.
Testimonial & First-Person Experience
Rather than just showing the space, we focused on real user experiences. This allowed the audience to connect emotionally with the content and build trust in the brand.
Carefully Aligned Distribution Strategy
Since our involvement with Reset by Therabody came through an external agency, we ensured a strategic, aligned storytelling approach. Our content focused on highlighting the experience without positioning us as the brand’s direct content partner.
RESULTS: DRIVING REACH & ENGAGEMENT FOR THERABODY
Millions of organic views across social platforms.
Increased visibility and awareness of the Reset by Therabody experience.
Strong audience engagement driven by authentic, experience-based content.
BEYOND STRATEGY: WE BECOME PART OF YOUR BRAND’S GROWTH
User-Generated Content (UGC) is one of the most effective ways to build authority and convert audiences into customers—without relying on paid ads.
At Wander Wave Media, we specialize in creating UGC that doesn’t just look good—it works.
If Reset by Therabody achieved these results with an optimized content strategy, imagine what we can do for your brand.
Let’s talk. We’ll walk you through our proven process step by step. Your audience is already on social media—all you need is the right content to turn them into customers.
